Category: New Technology

  • What to Know About AI in 2025

    AI Demystified: Essential Tools Businesses Need in 2025

    Step into any IT department today, and you’ll hear the same question echoing through the halls: “Have you tried that new AI tool yet? Everyone says it’s revolutionary.”

    The artificial intelligence market is exploding with both genuine innovation and empty hype. Recent research from McKinsey reveals that 78% of companies now leverage AI in their daily operations, and that percentage keeps climbing.

    Software vendors promise to eliminate busy work, automate complex processes, and transform your team into a future-ready powerhouse. Some tools actually deliver on these promises. Others rushed to market just to capitalize on the AI buzz. For businesses looking to stay competitive, distinguishing genuine value from marketing fluff is critical to success.

    Why This AI Revolution Feels Different

    AltrueTECH understands that artificial intelligence isn’t exactly new technology. What has changed dramatically over the past two years is how these systems understand context, generate original content, and seamlessly work across multiple formats.

    Three core technologies power this transformation:

    Machine Learning (ML) systems continuously improve with every dataset they process. This technology makes recommendation engines increasingly accurate over time, learning from patterns and behaviors to make smarter predictions.

    Natural Language Processing (NLP) enables machines to understand your actual intent when you type requests like “pull the latest performance metrics from last quarter’s report” instead of just matching keywords.

    Generative AI represents the creative side of artificial intelligence, building original content from scratch—whether that’s professional copy, functional code snippets, compelling images, or complete video productions.

    The “multimodal” revolution, where single tools handle text, images, audio, and video without switching interfaces, has pushed this technology beyond niche applications into everyday business operations. This capability explains why even cautious IT managers are starting to experiment with AI tools.

    Essential AI Tool Categories for Businesses

    AltrueTECH knows that tracking every AI product launch will quickly overwhelm your team. Instead, we recommend focusing on strategic categories and monitoring the leaders in each space.

    Chatbots & Virtual Assistants

    Today’s AI assistants have evolved far beyond the clunky, limited bots from just a few years ago.

    ChatGPT now processes images and audio, maintains real-time conversations, and remembers your preferences across sessions for increasingly personalized interactions.

    Google Gemini integrates directly into Gmail, Sheets, and Docs, making it invaluable if your organization already operates within Google Workspace.

    Grok AI specializes in analytical problem-solving and data-intensive reasoning, accessing live information when your queries demand current data.

    Content Creation Tools

    For marketing campaigns, technical documentation, or client proposals, these platforms can reduce production time from hours to minutes.

    Jasper AI targets marketing professionals specifically, offering built-in SEO optimization and formatting assistance that streamlines content creation.

    Anyword excels at adjusting tone and messaging for specific audience segments, helping you connect with different customer personas effectively.

    Writer maintains consistent brand voice across enterprise-level organizations, ensuring every piece of content aligns with your company standards.

    Image & Design Solutions

    From initial mockups to polished campaign graphics, AI-generated visuals have moved from experimental novelty to professional necessity.

    Midjourney remains the top choice for striking, artistic visuals that capture attention and communicate brand identity.

    Stable Diffusion provides complete creative control for teams with technical expertise who want granular customization options.

    DALL·E 3 operates seamlessly inside ChatGPT, enabling quick edits and rapid iterations without switching platforms.

    Google Imagen 3 delivers precise results and handles prompts in multiple languages, perfect for businesses serving diverse markets.

    Adobe Firefly ensures legal safety for commercial projects and integrates directly into Photoshop workflows.

    Video & Storytelling Platforms

    Video AI has expanded beyond marketing departments. Training programs, employee onboarding, and client walkthroughs all benefit from these capabilities.

    Runway ML combines AI image generation with professional video editing features in one comprehensive platform.

    Descript and Filmora handle editing, transcription, and polishing without requiring expensive professional equipment or extensive training.

    Search & Research Assistants

    Finding accurate information often matters more than creating new content from scratch.

    Perplexity AI blends real-time search with AI-generated summaries, eliminating guesswork about source accuracy and reliability.

    Arc Search accelerates web research by providing on-demand summaries, helping your team process information faster.

    Productivity & Collaboration Systems

    These tools work quietly in the background, dramatically improving team efficiency without demanding constant attention.

    Notion AI and Mem surface relevant knowledge exactly when your team needs it, reducing time spent searching through documents.

    Asana, Any.do, and BeeDone enhance project management by intelligently scheduling tasks and tracking progress.

    Fireflies and Avoma serve as meeting assistants that handle note-taking, freeing your team to focus on actual discussion and decision-making.

    Reclaim and Clockwise optimize calendar management, turning meeting scheduling from a frustrating puzzle into an automated process.

    Shortwave and Gemini help Gmail users maintain manageable inboxes by prioritizing important messages and suggesting responses.

    How IT Businesses Win with AI

    AltrueTECH recognizes that the real competitive advantage doesn’t come from simply “using AI.” Success comes from deploying these tools to make specific processes easier, faster, or better for your team and clients. That might mean automating repetitive system monitoring tasks, generating clearer client reports, or dramatically reducing turnaround time for proposal writing.

    Businesses face several legitimate challenges when implementing AI:

    Integration complexity means even the most impressive new tool becomes useless if it can’t connect with your existing technology stack.

    Data accuracy concerns remain critical because AI systems still make mistakes, making thorough fact-checking absolutely non-negotiable.

    Security requirements demand that you understand exactly how tools store and process client data, especially when information leaves your controlled environment.

    Adoption challenges can sink even exceptional tools if your team doesn’t invest time in proper training and implementation.

    Getting Started Without Wasting Resources

    AltrueTECH recommends this straightforward approach when evaluating AI for your business:

    Identify one specific problem that’s consistently slowing your operations. Maybe project documentation always runs behind schedule, or client Q&A sessions consume excessive staff hours.

    Test two or three targeted tools designed to address that specific challenge. Start with free or trial versions and evaluate them against real business scenarios.

    Assess integration capabilities with your current systems. Compatibility often determines whether implementation succeeds or fails.

    Deploy gradually with one team, one workflow, and one clear success metric. When results prove positive, expand systematically.

    Many businesses make the mistake of adopting dozens of AI tools simultaneously, hoping they’ll magically boost productivity. This approach typically creates confusion, redundant features, and frustrated staff members.

    A Practical Perspective for Charlotte Businesses

    AltrueTECH knows that AI technology isn’t disappearing, and avoiding it won’t eliminate competitive pressure. Current AI tools offer incredible power, but they’re not magical solutions. Think of them like skilled new employees: they produce excellent work, but they need proper guidance, clear boundaries, and well-defined roles.

    Start by targeting tasks nobody enjoys doing—the repetitive but essential jobs. Let AI handle first drafts, initial passes, or heavy lifting. Keep human oversight firmly in place. This approach transforms AI from hype into genuine utility.

    If you’re unsure where to begin, commit to one small experiment this quarter. Taking modest steps now makes ambitious moves easier later.

    Ready to discover which AI tools actually make sense for your business? Contact AltrueTECH at 803-766-3400 or book an appointment today for expert guidance on separating genuinely useful solutions from tools you can safely ignore. Our team helps Charlotte businesses implement AI strategically, ensuring your technology investments deliver measurable results.

  • Chaos to Clarity: How Microsoft Planner Benefits Businesses

    Chaos to Clarity: How Microsoft Planner Benefits Businesses

    Transform Your Small Business: How Microsoft Planner Eliminates Project Chaos

    Small businesses face a constant challenge: managing projects efficiently without drowning in sticky notes, endless email chains, and missed deadlines. Your team deserves better than spending precious hours searching for information or chasing down project updates.

    Research from McKinsey & Company reveals that workers waste 28% of their week managing emails and nearly 20% hunting for information. This inefficiency costs your business time, money, and momentum.

    Microsoft Planner changes everything. This powerful project management tool transforms how small businesses organize tasks, collaborate with team members, and deliver results. When you partner with experienced IT consultants who understand small business needs, Planner becomes your secret weapon for project success.

    Why Small Businesses Struggle with Project Management

    AltrueTECH works with Charlotte businesses daily, and we see the same problems repeatedly:

    Your team members miss critical deadlines because tasks aren’t clearly assigned or tracked. Important project details disappear in email threads that only some people see. Small miscommunications derail entire projects, creating frustration and delays. Managers can’t get real-time visibility into project progress, making it impossible to address issues before they become problems.

    These challenges drain your team’s energy and make it harder to serve customers effectively. You need a solution that brings clarity to the chaos.

    How Microsoft Planner Transforms Your Project Management

    AltrueTECH helps businesses leverage Planner’s intuitive interface to create immediate improvements in project organization. Here’s how this tool revolutionizes your workflow:

    Create Visual Task Boards That Everyone Understands

    Planner works like a digital whiteboard where your entire team can collaborate effectively. Your team creates tasks quickly, assigns responsibilities clearly, adds due dates and checklists, and moves tasks through workflow stages like “To Do,” “In Progress,” and “Complete.”

    This visual approach eliminates confusing email threads and ensures everyone stays aligned on project priorities.

    Choose the Perfect View for Every Situation

    Planner adapts to how your team works best with multiple viewing options:

    Board View displays tasks as cards in columns, perfect for teams who think visually. Drag and drop tasks to update status instantly.

    Grid View shows tasks in a list format with all details visible, ideal for quick updates and detailed reviews.

    Schedule View places tasks on a calendar timeline, helping you spot potential conflicts and plan resource allocation.

    People View reveals workload distribution across team members, preventing burnout and ensuring balanced assignments.

    Timeline View creates Gantt-style charts showing task dependencies and critical path items.

    Assignments View provides detailed control over effort estimation and scheduling.

    These flexible views support both daily task management and strategic project planning.

    Add Rich Task Details That Prevent Confusion

    Every Planner task becomes a comprehensive information hub. Click any task to set start and end dates, assign priority levels and detailed checklists, attach relevant files and documents, define task dependencies for proper sequencing, and link to Microsoft Teams channels for ongoing collaboration.

    This depth ensures nothing falls through the cracks and keeps all project communication centralized.

    Save Time with Ready-Made Templates

    Why reinvent the wheel for every new project? Planner offers professionally designed templates that you can customize for your specific needs. Select a template, modify it for your requirements, and launch new projects in minutes instead of hours.

    Integrate Seamlessly with Your Existing Microsoft 365 Tools

    AltrueTECH configures Planner to work flawlessly with the Microsoft 365 tools your team already uses:

    Teams Integration lets you create and assign tasks directly from chat conversations or channel discussions.

    Outlook Connection transforms flagged emails into actionable Planner tasks automatically.

    SharePoint and Loop Integration embeds Planner boards in project sites for seamless updates.

    Power Platform Automation uses Power Automate to eliminate repetitive workflows.

    Excel and Power BI Integration exports task data for advanced analysis and reporting.

    Viva Goals Alignment connects individual tasks to company-wide objectives.

    This integration creates a unified workspace that reduces friction and accelerates progress.

    Leverage AI-Powered Assistance for Maximum Efficiency

    Microsoft added Copilot AI to Planner in July 2024, bringing intelligent automation to your project management:

    Copilot summarizes complex project status reports automatically, creates tasks and subtasks using natural language commands, and delivers progress updates and reminders without manual intervention.

    The new Project Management Agent analyzes your goals, breaks work into logical tasks, and suggests optimal team member assignments. This AI assistance frees your team to focus on creative work instead of administrative tasks.

    Your Step-by-Step Guide to Planner Success

    AltrueTECH guides businesses through this proven implementation process:

    Step 1: Access Planner through Microsoft Teams or the web application.

    Step 2: Create a new plan using an appropriate template for your project type.

    Step 3: Build your task board by adding buckets (categories) and individual tasks.

    Step 4: Enhance each task with due dates, checklists, file attachments, and team assignments.

    Step 5: Explore different views to find what works best for daily management and strategic oversight.

    Step 6: Configure automated reminders and notifications to keep projects moving.

    Step 7: Train your team on Planner basics and establish usage guidelines.

    This systematic approach ensures smooth adoption and immediate productivity gains.

    The Business Benefits You’ll Experience

    AltrueTECH’s Charlotte clients see transformative results with Microsoft Planner implementation:

    Your email volume decreases dramatically as task communication moves to centralized boards. Meeting time drops because everyone has real-time project visibility. Team accountability improves with clear task assignments and deadlines. Project visualization helps identify bottlenecks before they cause delays.

    New initiatives launch faster using templates and established workflows. AI automation reduces manual administrative work significantly. Tool integration eliminates data silos and duplicate entry.

    These improvements free up time to focus on customer service and business growth.

    The Cost of Inaction: What Happens Without Proper Project Management

    AltrueTECH has seen businesses suffer serious consequences from disorganized project management:

    Critical deadlines slip through the cracks, damaging client relationships and revenue. Team confusion about responsibilities creates duplicated work and missed tasks. Employee frustration grows as workloads become unmanageable and unfair.

    Endless meetings consume productive time without resolving underlying issues. Poor project visibility makes strategic planning nearly impossible. These problems compound over time, creating expensive inefficiencies that threaten business sustainability.

    Make Microsoft Planner Work for Your Charlotte Business

    Microsoft Planner isn’t just another software tool—it’s a complete project management transformation that keeps your team organized, accountable, and connected. The platform eliminates scattered tasks, missed updates, and communication breakdowns that plague small businesses.

    AltrueTECH specializes in helping Charlotte small businesses implement Microsoft Planner successfully. Our team provides comprehensive setup, customization, and training tailored to your specific needs. We don’t just install software—we transform how your team collaborates and delivers results.

    Ready to eliminate project chaos and boost your team’s productivity? Contact AltrueTECH at 803-766-3400 or book an appointment today to schedule your Microsoft Planner consultation. Let’s simplify your project management and accelerate your business growth together.

  • AltrueTECH’s Tips for AI Efficiency

    AltrueTECH’s Tips for AI Efficiency

    Transform Your Business with AI Automation: Smart Solutions That Won’t Break Your Budget

    Charlotte’s thriving business landscape demands efficiency. As a business owner, you juggle countless responsibilities—from managing operations to serving customers and driving growth. The solution lies in AI-powered automation, and it’s more affordable than you think.

    At AltrueTECH, we help Charlotte businesses harness artificial intelligence to streamline operations without the enterprise-level price tag. AI can become your most valuable team member.

    Why Businesses Choose AI Automation

    AltrueTECH sees both small and medium-sized businesses face unique challenges. You compete with both local enterprises and national corporations while managing limited resources. AI automation levels the playing field by handling repetitive tasks, reducing errors, and freeing your team to focus on strategic growth initiatives.

    The North Carolina Technology Association reports that businesses implementing AI see average productivity gains of 35-40%. These aren’t just statistics—they represent real time savings that Charlotte entrepreneurs can reinvest in business development.

    5 Proven Ways Businesses Automate Daily Operations

    1. Revolutionize Customer Service Without Losing Your Personal Touch

    Customers expect immediate responses, but staffing 24/7 support isn’t realistic for most businesses. AI chatbots bridge this gap effectively.

    Deploy Smart Chatbots for Instant Support Platforms like Tidio and Intercom handle common inquiries automatically. Your customers get instant answers about business hours, services, or scheduling—even at midnight.

    Streamline Email Management Zendesk AI and Freshdesk categorize incoming emails, suggest responses, and route complex issues to the right team members. Your inbox stays organized while customers receive faster resolutions.

    Analyze Customer Feedback Intelligently Tools like MonkeyLearn automatically analyze customer reviews and feedback, identifying trends that help you improve service quality. Instead of manually reading every comment, you receive actionable insights immediately.

    2. Master Scheduling and Calendar Management

    Coordinating meetings gets complicated quickly. At AltrueTECH, we utilize AI scheduling tools to eliminate the back-and-forth emails that waste everyone’s time.

    Automate Meeting Coordination Calendly and Acuity Scheduling let clients book appointments directly from your calendar. The system considers time zones, prevents double-booking, and sends automatic reminders.

    Optimize Your Daily Schedule Reclaim.ai analyzes your work patterns and automatically blocks time for focused work, meetings, and breaks. It learns your preferences and suggests the most productive schedule configurations.

    Integrate with Existing Systems These scheduling tools connect seamlessly with Google Workspace, Microsoft 365, and Zoom—platforms most businesses already use.

    3. Supercharge Marketing Without Hiring an Agency

    Marketing agencies can cost thousands monthly. AI marketing tools deliver professional results at a fraction of the price.

    Create Professional Content Quickly Jasper AI and Copy.ai generate blog posts, social media content, and email campaigns tailored to your audience. You provide the strategy; AI handles the writing.

    Automate Social Media Management Buffer and Hootsuite schedule posts across multiple platforms, suggest optimal posting times, and generate relevant hashtags. Your social presence stays active without daily manual work.

    Leverage Advanced Analytics Google Analytics 4 uses machine learning to predict customer behavior and identify your most profitable marketing channels. Make data-driven decisions that maximize your market penetration.

    4. Simplify Financial Management

    Managing finances consumes significant time for business owners. AI accounting tools automate routine tasks while maintaining accuracy.

    Automate Bookkeeping Tasks QuickBooks Online and Xero categorize expenses automatically, reconcile bank accounts, and generate financial reports. The AI learns your business patterns and becomes more accurate over time.

    Streamline Invoicing and Collections Wave and FreshBooks create professional invoices automatically and send payment reminders to late-paying clients. Maintain steady cash flow without awkward phone calls.

    Predict Financial Trends AI-powered forecasting tools analyze your historical data to predict future revenue and expenses. Plan for seasonal business cycles with confidence.

    5. Enhance Team Collaboration and Workflow

    Charlotte’s collaborative business culture benefits from streamlined internal processes. AI workflow automation keeps teams synchronized and productive.

    Connect Your Business Apps Zapier and Microsoft Power Automate create automated workflows between your existing tools. When a lead fills out your website form, their information automatically updates your CRM, triggers email sequences, and notifies your sales team.

    Automate Meeting Documentation Otter.ai and Fireflies.ai transcribe meetings automatically and generate searchable summaries. Team members access meeting notes instantly without manual transcription.

    Optimize Project Management Asana and Monday.com use AI to predict project delays, suggest resource allocations, and automate task assignments based on team capacity.

    Start Your Charlotte Business AI Journey Today

    The Charlotte Regional Business Alliance emphasizes that businesses adopting new technologies gain competitive advantages in our rapidly growing market. You don’t need Silicon Valley budgets to implement AI automation—start with one or two tools recommended by the AltrueTECH team to expand and see results.

    Implementation Strategy:

    1. Identify your most time-consuming daily tasks
    2. Choose one AI tool that addresses your biggest pain point
    3. Measure time savings and productivity gains
    4. Gradually add more automation as your comfort level grows

    Local Charlotte Resources:

    Ready to Transform Your Charlotte Business?

    AltrueTECH specializes in helping Charlotte businesses implement AI automation solutions that deliver measurable results. Our local team understands the unique challenges facing businesses in the Charlotte market, from seasonal fluctuations to competitive pressures.

    We start with a comprehensive analysis of your current operations, identify automation opportunities, and implement solutions that integrate seamlessly with your existing systems. Our clients typically see 25-40% time savings within the first 90 days.

    Call AltrueTECH at 803-766-3400 or book an appointment today to discover how AI automation can transform your Charlotte business operations. Let’s work together to build the efficient, profitable business you’ve always envisioned.

  • Check Out the Coolest Tech from CES 2023

    Check Out the Coolest Tech from CES 2023

    At the beginning of each year, a group of global innovators meets. They introduce and show off breakthrough technologies. It’s done at the Consumer Electronics Show (CES), which is typically held each January in the U.S.

    This year, over 3,200 exhibitors from 173 countries showed off the future. Giving us a glimpse of what could show up in our homes offices, living rooms, or kitchens. The show includes both wacky and very sensible inventions. All designed to push the limits and expand how we use technology.

    People love their gadgets, so it’s always exciting to see the new tech that CES showcases. It’s estimated that the global smart home household penetration was 14.2% in 2022. By 2027, it’s expected to more than double to 28.8%.

    What new gadgets did innovators introduce at this year’s Consumer Electronics Show? Here’s a rundown of some standouts that you may want to check out.

    Loona – Intelligent Petbot

    Do you love the thought of having a pet, but not the mess? Can’t have one because of where you live? Loona might be your answer. The developer promotes this smart gadget as “the most intelligent petbot.” It’s currently gathering funding through a Kickstarter campaign.

    Loona - Intelligent Petbot
    Image from Loona’s Kickstarter page.

    The cute little motorized pseudo pet can welcome you. It can also follow you when you walk around, sneeze, scratch, and much more. Just like a dog or cat, Loona investigates suspicious objects. Unlike most pets can beatbox, pose for pictures, and dance.

    Ring Car Cam

    Another consumer IoT device displayed at CES is already for sale on Amazon. It’s the Ring Car Cam, which takes the popular doorbell cam concept on the road with you.

    This small internet-connected video cam has dual-facing cameras. It can capture images in the car and on the road. It includes two-way talk to connect with loved ones at home. It also has motion detection and real-time motion alerts.

    AtmosGear Electronic Skates

    If you’re feeling brave, you can soon strap on a pair of electric inline roller skates. AtmosGear introduced the skates at CES. It expects to begin shipping them starting in May of 2023.

    The skates can get up to speeds of 25 km/H (15.5 MPH) and can reach a full charge in about an hour. The “skate” is actually a motorized frame that you can attach to “all roller boots.”

    Tilt Five Augmented Reality Glasses

    If you’ve been waiting to use augmented reality (AR) outside a video game, your chance may be here. Tilt Five introduced an AR glasses system that connects to a computer device. It can be used on board games as well as video games.

    Ready to bring some holographic life to your tabletop play? The system includes the glasses and a board game. The glasses look somewhat like heavy-duty safety glasses. Both interact to bring an AR element into the real world.

    Tilt Five
    Image is from Tilt Five

    Jabra Enhance™ Plus

    This earbud/hearing aid combo can be very helpful to those with hearing loss. Jabra Enhance Plus are earbuds that offer a 3-in-1 experience. You can use them for listening to music, phone calls, and for hearing enhancement.

    The small design makes them discrete, and they are also designed to be easy to use. They include state-of-the-art technology to provide superior audio clarity.

    Hasbro Selfie Series Figures

    Have you secretly wished to have your own action figure…of you! Hasbro has you covered with its new Selfie Series. You can use your phone’s camera to upload a pic and choose from figures based on several franchises.

    Make a figure of yourself from these universes:

    • G.I. Joe
    • Ghostbusters
    • Power Rangers
    • Marvel
    • Star Wars

    Use your smartphone and Habro’s app to customize your new digitized figure. Then all you have to do is buy it and wait for it to arrive.

    Twinkly Squares

    Twinkly Squares are like the Lite-Bright toy all grown up. The squares allow you to add panels of colored and automated lights to any wall. They’re great for a home office or to add a pop of color to any space.

    Because these are IoT gadgets, you can also program and control them. Create digital artwork, have them sync with music, or use their voice feature.

    Xebec Tri-Screen 2

    Do you wish you had more screen space on your laptop? Don’t like the uneven feel of using a second monitor that is higher than your laptop screen? Then Xebec’s Tri-Screen 2 may be your answer.

    Xebec Tri-Sceen 2
    Image from Xebec site

    This gadget enables you to expand your laptop screen on both sides. It sits behind the screen and expands the screen space both left and right.

    Don’t Introduce Smart Tech Into Your Home without Security

    New electronic gadgets and home tech can be great. They can also expose your network to security risks. Get help from a pro. Give us a call for a home security audit.


    Featured Image Credit

    This Article has been Republished with Permission from The Technology Press.

  • 7 Customer-Facing Technologies to Give You an Advantage

    7 Customer-Facing Technologies to Give You an Advantage

    Customers look for convenience. In today’s world that means technology that makes their life easier. From webforms to POS systems, you need to keep the customer experience in mind in all you do.

    When people aren’t happy with their experience interacting with a company, they leave. And their experience might not have anything to do with your products or services. Maybe they found it hard to navigate your website. They may have a question, but no one was around to answer it.

    Customers expect you to make it easy for them to do business with you. Companies that do that, reap the benefits. Customer-centric companies are 60% more profitable than those that aren’t.

    Technology is key to converting website visitors into clients. It’s also key for keeping customers happy and returning to buy again.

    Where should you focus? Below are several ideas for all business budgets.

    Cloud Forms

    Are you still emailing forms in Microsoft Word to your customers? Using cloud-based forms makes the experience much better. Your customer doesn’t need to save a form to their computer and remember to email it back. Instead, they can follow a link and fill out the info online from any device.

    Moving your forms to the cloud makes it easier for you as well. The form data comes in automatically. These systems also collate forms and provide analytics.

    If you use Microsoft 365, then you already have a cloud form tool. Look for Microsoft Forms in your available applications or visit Microsoft’s site.

    Digital Signatures

    Experts expect the use of eSignatures to grow by 69% by 2024. The ability to digitally sign documents means more contracts get signed. People don’t have to print out a form, sign it, then scan it back in. Any of those activities could mean a bump in the road.

    Printers run out of ink. People have trouble with a scanner they rarely use. The list goes on. Any problem can mean a customer rethinks signing a document that you need.

    Using digital signatures streamlines the process. You can handle the transaction online. You also ensure you have a legally binding signature.

    Smart Chatbot

    When someone makes a buying decision, they often have a question. If they don’t have a quick and easy way to get an answer, they may go elsewhere.

    Chatbots are really smart these days. If you program them right, they can answer a large percentage of repeat questions. They’re there 24/7 on your website ready to help in a moment of need.

    Many customers actually like them. About 68% of consumers are happy using helpful chatbots. They say they like that they get a fast answer from a bot. This isn’t always the case when customers send an email.

    SMS Notifications

    SMS notifications are another type of technology that can improve customer experience. Emails have become flooded with junk mail. When someone needs to know about a shipment or purchase, they often prefer it by text. This way the message isn’t missed.

    Think about implementing SMS notifications for important customer alerts. Make sure you have an opt-in and opt-out method. It’s also a best practice to let the customer choose which alerts they want to receive. Such as payment notifications, sales, or shipping details.

    Business Mobile App

    People have been in a transition from websites to apps for a while. Of course, the internet isn’t going away, but apps are gaining ground. A big reason for this is the rise of smartphone use.

    Smartphone searches are overtaking web searches. And when people are on a mobile device they prefer apps over websites. Studies show that mobile users spend 90% of their time using apps, and just 10% using an internet browser.

    Think about implementing a mobile app for your business. This can make it easier for customers to do business with you. It also gives you more marketing and service capabilities, such as push notifications.

    If you’re on a tight budget, you could start with a “wrapper” app. These are solutions that take your existing website and transform it into an app.

    FAQ Kiosk

    For retail stores, having an FAQ kiosk available can provide a positive experience. It can allow customers to get questions answered quickly. It could also help them look up sales and coupons.

    Service businesses can also benefit by using this digital tool. They can use it for commonly asked questions. They can also use it to direct clients to staff offices.

    VoIP Phone System

    You might think of your phone system as an internal piece of IT. But it’s also one of your most customer-facing technologies. The experience people get when they call is a vital part of how they view your business.

    VoIP phone systems give staff the flexibility to help customers anywhere. This is true even when away from their desks. They also enable things like group ring, auto-attendant, and voicemail to email. All these features make for better caller interaction with your business.

    Get Help Planning Your Technology Roadmap

    Which technology upgrades will benefit your bottom line the most? How should new systems integrate into existing solutions? These are some of the things we look at when helping you look ahead to the future. Give us a call today to schedule a chat.


    Featured Image Credit

    This Article has been Republished with Permission from The Technology Press.

  • How Is the Metaverse Going to Change Business?

    How Is the Metaverse Going to Change Business?

    The new buzzword around town is “metaverse.” But what does that actually mean for businesses? Is it just something that social media companies need to be concerned about?

    According to people like Apple’s CEO Tim Cook, the metaverse is coming. He stated that “Life without AR will soon be unthinkable.” Whether that’s a short-term or long-off prediction, companies need to be ready.

    First comes the understanding of what the metaverse is. Metaverse is a general term – hence why it’s not capitalized like a proper name. The metaverse refers to a collective upgrade of the internet to a 3D virtual environment. This would be a world interconnected between various sites. These sites would reflect the immersive games that you see today.

    Did Facebook/Meta invent the metaverse? No.

    The idea of connected 3D immersive worlds has been around for decades. Several online gaming companies have staked a territory in the metaverse. But their applications are less interconnected.

    What’s one of the best representations of the early metaverse? It’s a short-lived software called Adobe Atmosphere. This 3D immersive experience included interconnected online worlds. It also gave people the ability to chat with others. It was a bit before its time but shows how the concept of the metaverse has been around for a while.

    The metaverse is getting attention now because technology has advanced. It has begun to catch up to the needs of such a world. This includes fast internet connections and immense processing power. It also includes a delivery method for 3D that works on most PCs.

    Are we there yet? Not quite. But the metaverse is picking up steam. Recently, Microsoft announced a partnership with Meta. This partnership is to bring Microsoft 365 apps into the metaverse. This means collaboration in an entirely new way. Microsoft notes that 50% of Gen Z and millennials expect to do some of their work in the metaverse in the next two years.

    Microsoft Teams Meeting in VR
    Image source: Microsoft

    How Does the Metaverse Impact Your Company?

    With companies like Microsoft looking at the future of AR/VR, it could be a reality soon. You can expect the metaverse to touch your own company in some way in the next few years. Here’s a preview of what it may impact.

    Where to Advertise

    When the internet was first introduced, companies didn’t immediately realize its potential. Now, most companies wouldn’t consider operating without a website. It’s a necessity for driving leads and converting sales.

    If the metaverse takes off as a new 3D iteration of the internet, it could be just as important. This means exploring metaverse-type advertising in virtual worlds. Also, potentially creating your own VR site or showroom.

    How to Service Customers

    As the popularity of social media took off, companies realized customers used it to reach out. Seventy-nine percent of consumers expect companies to respond to a social media message. And they expect that response within a day.

    To address that need, many businesses have a social media presence. They use this for marketing and to answer questions and inquiries from customers.

    The metaverse may be the next step. If people begin hanging out there, they will expect to interact with businesses in that space. Just like they do now with social networks.

    This means companies need to be aware of how customers may be using the metaverse as it grows. Adding a question about metaverse use to a year-end customer survey could be a way to be proactive on this topic.

    Employee Training

    One of the touted benefits of the metaverse is its ability to enable more immersive training. This could greatly increase training capabilities for everyone from doctors to forklift operators.

    Imagine being able to replicate a task more closely in a virtual world. A person could safely make mistakes there. Then they could grow proficient before doing that thing in real life.

    Start thinking about the types of training that your employees need. Then, look at ways that a VR world may make the training safer or more efficient. The metaverse may not have what you’re looking for now. But with the pace of technological advancement, it could in a year or two.

    More Immersive Remote Team Collaboration

    Virtual meetings skyrocketed out of necessity during the pandemic. Now, meeting by Teams or Zoom is commonplace. The next generation of online team meetings may end up being in a virtual world.

    As we noted earlier, Microsoft is already working on bringing its apps into a virtual space. Add a few avatars and an immersive setting. Suddenly, you have a completely different meeting experience.

    What’s one more way to enhance remote team collaboration in the metaverse? It has to do with building design and maintenance. Imagine being able to walk through a 3D recreation of a space before it’s built. Then fine-tuning the construction while inside that space.

    Is Your Business Ready for the Next Digital Transformation?

    What are your digital transformation plans for the next 12 months? The next three years? If you’re not sure where to begin, we can help. Contact us today to schedule a technology brainstorming session.


    Featured Image Credit

    This Article has been Republished with Permission from The Technology Press.

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